Perlka® as a guarantee for healthy and strong trees
Interview with sales representative Wim Pacolet
Currently the tree nursery sector is doing very well. The reason is that people are giving more and more importance to a greener, more sustainable environment. Landscaping and urban development projects that focus on tree planting also contribute to an increase in general well-being. At GrootGroenPlus - the largest trade fair for the tree nursery sector, which took place in Zundert in the Netherlands at the beginning of October - we interviewed our sales representative Wim Pacolet.
Why is Perlka® a guarantee for healthy and strong trees? What are the advantages of using Perlka® on trees?
Today, everyone is talking about different kinds of fertilizers or biostimulants. They all have one common goal: to provide the best possible nutrition for plants, preferably by strengthening their soil life. The goal to achieve a balanced plant nutrition is exactly what makes Perlka® a versatile fertilizer. Thanks to the slow release of nitrogen and calcium providing sufficient lime to the soil, contributes to a healthy and less acidic soil. This is the basis for healthy growth and, of course, strong trees.
What is the market potential in the new niche market "tree nurseries"?
At first glance, the tree nursery sector seems to be a niche market, but the size of the market is significant: if we look solely at the Benelux region, the area of tree nurseries and ornamental plants in Belgium is about 5,800 hectares and, in the Netherlands, it is a total of 16,900 hectares. There is a good chance that Perlka® will become more famous in this area, since slow-release fertilizers have become more and more popular, especially in container gardening, which means planting trees in plastic pots.
What was your general experience at this year's tree nursery trade fair, Mr. Pacolet?
Let me put it this way: Perlka® is indeed a slow-release fertilizer "avant la lettre". Since it has been on the market for about 113 years, we have proven its quality more than ever. At the fair, it turned out that some tree growers did not know Perlka® yet. That is why we are raising awareness of Perlka® and that is the reason why we are positioning it in the tree nursery sector as well because – A healthy soil means healthy trees!
Contact
Wim Pacolet
About Perlka®
Calcium cyanamide Perlka® is a very special fertilizer. It not only supplies the soil with nitrogen and lime but it also offers a range of other unique special effects. Many farmers insist on calcium cyanamide Perlka® in order to prevent yield and quality losses during increasingly tight crop rotations, or to be able to manage them properly once again. Why? – because soil hygiene is more important than ever to ensure sustainable production.
About Alzchem
Alzchem is a globally active specialty chemicals company that is predominantly among the market leaders in its fields of activity. Alzchem benefits in particular from the three very different global developments of climate change, population growth and longer life expectancy. In order to achieve the resulting social goals, Alzchem products can offer attractive solutions with a wide range of different applications.
The company sees interesting growth prospects for itself especially in the areas of human and animal nutrition and agriculture. As a result of population growth, it is necessary to achieve efficient food production. Pharmaceutical raw materials and our creatine products can contribute to healthy aging as life expectancy increases. Alzchem is facing up to the goal of sustainability arising from climate change in the field of renewable energies and across the entire company. The fields of fine chemicals and metallurgy offer just as great a perspective.
The broad product range of Alzchem Group AG includes dietary supplements, precursors for corona tests and pharmaceutical raw materials. These products are our company’s response to global trends and developments. Alzchem is ideally positioned in this regard and sees itself as well equipped for an environmentally oriented future and global developments.
The company employs around 1,630 people at four production sites in Germany and one plant in Sweden, as well as two sales companies in the USA and China. In 2020, Alzchem generated consolidated sales of around EUR 379 million and EBITDA of around EUR 53.8 million.