Livadur®

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for best agers

The daily intake of Livadur^®

As early as April 2017, the European Commission followed the scientific opinion of the European Food Safety Authority (EFSA) and for a new health claim for creatine submitted by Alzchem: “The daily intake of creatine can increase the effect of strength training on the muscular strength of adults over 55 years of age.”

With this scientifically proven second Health Claim on creatine, it is now possible to promote LIVADUR^® especially to the target audience of health conscious, active people in their prime. Studies have shown that taking creatine in combination with moderate strength training is beneficial for muscle maintenance as one grows older.

The decreasing muscle power associated with ageing is a major issue in the 55+ target audience. Prevention plays an important role here in order to provide for health and well-being in old age at an early stage. In addition, this target audience continues to grow due to demographic change! Alzchem therefore sees great growth potential and prospects of success for LIVADUR^®.

LIVADUR^®

The dietary supplement with pure creatine

“The daily intake of creatine can increase the effect of strength training on the muscular strength of adults over 55 years of age.”

Target group 55+

Creatine for your muscle building in the second half of life

The decreasing muscle power associated with ageing is a major issue in the 55+ target audience. Prevention plays an important role here in order to provide for health and well-being in old age at an early stage. In addition, this target audience continues to grow due to demographic change! Alzchem therefore sees great growth potential and prospects of success for LIVADUR^®.